Friday, June 21, 2019
Questions Assignment Example | Topics and Well Written Essays - 250 words - 15
Questions - Assignment ExampleRules 4 and 5 are the most appealing because by adding value to the audiences life, marketers reap my eyesight their efforts rewarded through improved sales turnover and ultimately profitability.Simplicity The whole concept was very simple to under alkali and put into practical use. Given the full process is done on one platform Facebook, consumers found it convenient to download the App, make their cases to friends on why they deserved the piece and finally salve the virtual and real pizza from the same online platform. Social Connection The amicable element that involves sharing not only the fun involved in lobbying for a price but also sitting together for a real meal inn the end made the campaign add tangible social value to users. Uniqueness At the time of its launch, there were not many campaigns that could convert virtual to real gifts and this distinctive aspect of the campaign made it stand out and eventually successful.The unique aspect of this campaign and millions of Facebook users gives Pizza Hut a reason to twin this in the U.S with guaranteed success. The social aspect of the human bunk knows no geographic boundaries and the flavor this campaign added to friendships in Australia are what it would add to consumers of pizza in any part of the world, the U.S included. Pizza Hut should therefore replicate this campaign in the U.S before competitors come up with similar projects.Chiat Strategic Excellence Awards. (2011) Jay Chiat Awards Winners Feed a Friend Leveraging the Natural Fit amidst Loyalty and Social Media. 4As Jay Chiat Awards for Strategic Excellence. Retrieved March 11, 2013, from
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